For the uninitiated, Generation Esports ("GenE") is an exciting global community-focused eSports organization and tournament platform. This Wednesday, GenE announced that it had successfully closed a $10.8 Million USD Series A Round of funding.
The services GenE offer allow organizations to assemble their members on an intuitive platform. While this can prove useful for traditional tournament organizers, there is also the exciting prospect of providing schools with a means to mobilize their students and engage in extra-curricular activities. GenE also provides its users with publisher relations which can prove instrumental. Indeed, managing licenses with third party publishers can be a struggle for smaller tournament organizers, and Generation Esports provides a hassle-free means to ensure compliance with the terms of their third-party license agreements.
GenE has already confirmed that the investment round concluded this week will go directly to supporting its numerous initiatives, including the High School Esports League (HSEL) which represents the largest and longest-running competitive gaming organization for high school students in North America, Australia and New Zealand.
Mason Mullenious, Co-Founder and CEO of GenE stated that the additional resources will allow GenE to help high school and middle school eSports leagues expand their respective scholastic programs that more than 140,000 student members in fifty states have enjoyed over the last nine years.
The organization is poised to significantly reduce the barrier to entry for students and young adults across the country into the eSports industry. eSports extracurriculars in high school could prove a huge benefit to engaging a generation who has been raised on competitive video games, and developed a keen interest in them, and organizations such as the National Federation of State High School Associations ("NFHS") and PlayVS have been promoting structured, coached experiences and scholarships for students.
Initiatives like those championed by GenE, PlayVS and the NFHS Network will help improve the pipeline of eSports talent from high school to collegiate levels, and further the talent pool for eSport organizations worldwide. Not only do these programs confirm that students are interested in participating in these activities, they also demonstrate to investors a considerable market potential for eSports adoption in North American schools.
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